Future Primitive

Nantucket / Brooklyn

Future Primitive is a sustainable fashion brand committed to an ethical approach towards sourcing, manufacturing, and designing clothes produced by local artisans in Jaipur, India. Founded in 2019 by Jenna Nankin, the brand approached fashion with an effortless gaze toward femininity. The clothes are designed for comfort and are handmade from pure woven fabrics. We created an E-commerce website, lookbooks, catalogs, invites, and branding. We (Jenna) also produced and art-directed all the fashion photography, collaborating with photographer Colette de Barros, making a small company look like a million-dollar brand.

Website Design for Future Primitive by Malcolm Designs
Postcard Design for Future Primitive by Malcolm Designs on Nantucket
Popup Invites for Future Primitive Designed by Malcolm Designs on Nantucket
Hangtag Design for Future Primitive Designed by Malcolm Designs on Nantucket
Popup Invites for Future Primitive Designed by Malcolm Designs on Nantucket