Hospital Thrift Shop

In 2019, the Nantucket Cottage Hospital Thrift Shop reached out to us for help creating their logo, brand identity, and website, as well as finding new ways to communicate their mission to the community. Founded in 1929, the thrift shop relies on donations from island residents raising critical funds each year to support the Nantucket Cottage Hospital. We began by reimagining their logo, drawing inspiration from the shop’s iconic hand-painted sign. From there, we designed and developed a website featuring photography, history, donation guidelines, hours of operation, and up-to-date information for shoppers and donors alike.

To ensure brand consistency across all touch points, we also created a full suite of print materials including business cards, letterhead, notecards, and a trifold brochure. We’ve continued to oversee the shop’s creative direction, helping maintain a cohesive look and clear messaging in all communications and advertising. Operating seasonally from May through October, the shop now raises over half a million dollars each year—a testament to both community generosity and the power of a strong, unified brand. We’re proud to support their efforts and help amplify their impact on the island.